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    Sales Marketing Manager - Abuja, Nigeria - London Academy Business School LABS

    London Academy Business School LABS
    London Academy Business School LABS Abuja, Nigeria

    6 days ago

    Default job background
    Full time
    Description

    Summary

    • An Academic Marketing Manager is a senior, strategic role responsible for leading all marketing and student recruitment activities in the College of Engineering & Technology at the London Academy Business School and University of Sunderland in Abuja, Nigeria.
    • The role involves providing strategic marketing advice, developing marketing strategies, and overseeing the delivery of marketing initiatives to achieve business, recruitment, and reputational objectives.
    • The post-holder will be part of the Senior Management Team for the Business School and the University's Marketing Senior Management Team.

    Principal Accountabilities:

    • Lead the development and delivery of marketing and recruitment strategies for the London Academy Business School.
    • Create annual marketing and communications plans with clear deliverables and KPIs.
    • Collaborate with colleagues in Marketing for impactful activities across Campaigns, Outreach, PR, and Events.
    • Utilize market research and data analysis for strategic planning and delivery.
    • Support the strategic development of the College's portfolios with market insights.
    • Write and present reports to the Business School Senior Management Team and University Executive.
    • Manage the Business School's marketing budget and oversee the BS Marketing team.
    • Lead continuous improvement initiatives within the team and encourage innovation.
    • Work with academic and support colleagues to support student recruitment and business objectives.
    • Contribute to the University-wide Marketing & Communications Leadership Team.

    Person Specification:

    Essential Criteria:

    • Degree and CIM qualification or equivalent experience.
    • Experience in a marketing manager role in a complex organization.
    • Experience in creating marketing strategies and operational plans.
    • Experience in digital marketing, website development, and social media activities.
    • Strong leadership skills and ability to motivate teams.
    • Interpersonal skills, diplomacy, and effective communication.
    • Gravitas and credibility as a strategic advisor.
    • Flexibility in working hours and cross-site working.

    Desirable Criteria:

    • Higher Degree in Marketing or related subject.

    Benefits:

    • Competitive pay scales and generous holiday entitlement.
    • Opportunities for salary progression based on performance.
    • Contributory pension scheme.
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