- Plan and execute integrated marketing campaigns to promote the organization's services.
- Develop and execute comprehensive communication and PR strategies aligned with organizational goals.
- Manage and maintain positive relationships with key internal stakeholders to facilitate easy access to newsworthy content.
- Create compelling content for press releases, speeches, newsletters, articles, and other communication materials.
- Create effective crisis communication.
- Manage the organization's social media presence, ensuring brand consistency and engagement.
- Monitor and analyse owned media Facebook, Instagram, LinkedIn, Website, etc. coverage, providing timely and insightful reports to the Marketing Communications Manager.
- Collaborate with internal teams Sales, Creative, Digital Marketing, Academic, etc. to ensure consistent messaging and alignment with overall business objectives.
- Build and maintain relationships with media outlets, journalists, influencers, agencies, etc.
- Stay informed about industry trends, competitor activities, and emerging issues to proactively address potential PR challenges.
- Ensure brand consistency across all marketing communications.
- Support the marketing team in promoting events through various channels.
- The candidate must have a minimum of bachelor's degree in marketing, Advertising, Sales, or Business Administration, or a relevant equivalent. A master's degree would be advantageous.
- Minimum of 3-5 years' cognate experience with proven track record of sales Management.
- Demonstrated proficiency in internet marketing techniques, technologies, and solutions.
- Exceptional understanding of brand building and management.
- Excellent organizational and project management skills.
- Excellent targeted content development skills.
- Ability to create clear and persuasive copy.
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Junior and Mid
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Marketing Communication Specialist - Abuja, Nigeria - Nile University of Nigeria
Description
We are currently looking to engage a highly competent and result-oriented Marketing Communication Specialist with strong personal & professional integrity to join our dynamic workforce.
Responsibilities
The Marketing Communication Specialist is responsible for the delivery of communications-related activities such as content development and public relations initiatives aimed at boosting the profile and awareness of the Nile Digital Business brand.
He/she is expected to;
Qualification & Experience