Digital Fundraising - Abuja
Only for registered members Abuja, Nigeria
1 month ago
* This salary range is an estimation made by beBee
Job summary
We are seeking a Digital Fundraising & Google Ads Specialist to manage and optimize our Google Ads Grant account and lead our digital fundraising campaigns.
Responsibilities
- Set up, manage, and optimize SILF's Google Ads Grant account to ensure compliance and performance.
- Develop compelling ad copy and campaigns to drive website traffic, donations, volunteer sign-ups, and program awareness.
- Create and execute digital fundraising strategies across channels Google Ads, email marketing, landing pages.
- Track and report campaign performance using Google Analytics and other relevant tools.
- Collaborate with the programs and communications teams to align digital efforts with SILF's mission and campaigns.
- A/B test ad variations and implement data-driven improvements.
- Provide monthly reports and strategic recommendations for growth.
Qualifications
- Proven experience managing Google Ads preferably with nonprofits or Google Ads Grant accounts.
- Strong understanding of digital marketing, SEO/SEM, and fundraising campaigns.
- Experience with Google Analytics, Tag Manager, and data reporting tools.
- Ability to write clear, compelling ad copy and optimize for conversions.
- Familiarity with fundraising platforms and donor engagement strategies is a plus.
- Passion for social impact and commitment to advancing equity and justice.
Job description
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