- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
- Planning publicity strategies and campaigns.
- Writing and producing presentations, articles, press releases and social media posts.
- Designing or project managing the production of visual communications and digital content
- Responsible for developing marketing strategies that build brand awareness and create a positive public image for clients
- Minimum 3 years Digital Marketing & PR Experience.
- Bachelor's degree/HND in marketing, computer science or other related courses with 2:1 and above
- Create and maintain a positive public image for the individuals, groups, or organizations
- Media releases and develop social media programs to shape public perception of our clients .
- Digital Marketing (use of mail chimp etc.).
- Proven experience working in an office environment
- Proficiency in all Microsoft Office applications
- Working knowledge of business management
- The ability to multitask
- .
- Excellent verbal communication skills
Digital Marketing - IKOYI, Nigeria - HPA CORPORATERESOURCING LTD
Found in: Trabajos diarios NG C2 - 2 weeks ago
Description
JOB ADVERT
DIGITAL MARKETING &
PR OFFICER
CLIENT:
Confidential
INDUSTRY:
CONSULTING
LOCATION:
Lagos, Nigeria
REMUNERATION:
Competitive
JOB SUMMARY
Located on Lagos Island, our company, is a boutique consulting firm with over 40 seasoned professionals with varied experiences in both the private and public sectors.
The firm plays a leading role in providing management consulting services targeted at clients in key sectors of the economy (Power, Oil & Gas, Financial Services and Manufacturing, etc), in Nigeria and the West Coast.
JOB RESPONSIBILITIES
The Digital Marketing & PR Officer will be assigned the following primary responsibilities, among others:
REQUIREMENTS