Digital Marketing - IKOYI, Nigeria - HPA CORPORATERESOURCING LTD

    HPA CORPORATERESOURCING LTD
    HPA CORPORATERESOURCING LTD IKOYI, Nigeria

    Found in: Trabajos diarios NG C2 - 2 weeks ago

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    Description

    JOB ADVERT
    DIGITAL MARKETING &


    PR OFFICER

    CLIENT:
    Confidential


    INDUSTRY:

    CONSULTING

    LOCATION:
    Lagos, Nigeria


    REMUNERATION:
    Competitive


    JOB SUMMARY

    Located on Lagos Island, our company, is a boutique consulting firm with over 40 seasoned professionals with varied experiences in both the private and public sectors.

    The firm plays a leading role in providing management consulting services targeted at clients in key sectors of the economy (Power, Oil & Gas, Financial Services and Manufacturing, etc), in Nigeria and the West Coast.


    JOB RESPONSIBILITIES
    The Digital Marketing & PR Officer will be assigned the following primary responsibilities, among others:


    • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
    • Design, build and maintain our social media presence
    • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
    • Identify trends and insights, and optimize spend and performance based on the insights
    • Brainstorm new and creative growth strategies
    • Plan, execute, and measure experiments and conversion tests
    • Collaborate with internal teams to create landing pages and optimize user experience
    • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
    • Instrument conversion points and optimize user funnels
    • Collaborate with agencies and other vendor partners
    • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
    • Planning publicity strategies and campaigns.
    • Writing and producing presentations, articles, press releases and social media posts.
    • Designing or project managing the production of visual communications and digital content
    • Responsible for developing marketing strategies that build brand awareness and create a positive public image for clients

    REQUIREMENTS

    • Minimum 3 years Digital Marketing & PR Experience.
    • Bachelor's degree/HND in marketing, computer science or other related courses with 2:1 and above
    • Create and maintain a positive public image for the individuals, groups, or organizations
    • Media releases and develop social media programs to shape public perception of our clients .
    • Digital Marketing (use of mail chimp etc.).
    • Proven experience working in an office environment
    • Proficiency in all Microsoft Office applications
    • Working knowledge of business management
    • The ability to multitask
    • .
    • Excellent verbal communication skills