Marketing and Sales Specialist - Abuja, Nigeria - Nile University of Nigeria
Description
ABOUT THE COMPANY
Faculty
Nile University consists of six faculties united by a commitment to providing education of the highest quality.
Every faculty is led by reputable academics dedicated to driving innovation in research and learning. Discover the programs available in each faculty.
JOB SUMMARY
Qualifications & Experience The candidate must have a minimum of Bachelor's Degree in Marketing, Business Administration, or a relevant equivalent. Minimum of 5 years' experience in marketing and sales Proven experience developing marketing plans and managing successful campaigns. Flexible in working hours - to accommodate travelling time, some late nights and working at weekend. Good command of the English language -Spoken and written.
RESPONSIBILITIES
Job Description We are currently looking to engage a highly competent and result-oriented Marketing and Sales Specialist with strong personal & professional integrity to join our dynamic workforce.Duties The Marketing and Sales Specialist will play a crucial role in attracting leads for our digital offerings by collaborating closely with the broader marketing team to develop and execute strategic marketing initiatives aimed at enhancing brand visibility.He/she is expected to: Contribute to the planning, implementation, and optimization of marketing campaigns across digital channels, leveraging creativity, analytical skills, and marketing expertise to achieve business objectives. Implement lead generation strategies to attract qualified prospects and expand the reach of Nile Digital Education's offerings. Liaise and collaborate with colleagues across the marketing department to align marketing strategies and initiatives with overall business goals and objectives. Work closely with internal stakeholders and external agencies to brief in marketing campaigns, ensuring alignment with brand guidelines and campaign objectives. Manage the execution of marketing campaigns from conception to completion, including scheduling and performance tracking. Monitor campaign performance metrics, analyze data insights, and prepare regular reports to evaluate the effectiveness of marketing initiatives and identify areas for improvement. Conduct market research and competitor analysis to identify trends, opportunities, and potential areas for differentiation in the digital education landscape. Maintain effective communication with internal and external stakeholders to ensure smooth execution of marketing activities and alignment with organizational objectives.
REQUIRED SKILLS
Market research, intelligence, Competitor and market analysis, Sales strategy, Marketing
REQUIRED EDUCATION
Bachelor's degree