Marketer - ikeja - Ralinyce Resources and Services Limited

    Ralinyce Resources and Services Limited
    Ralinyce Resources and Services Limited ikeja

    2 days ago

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    Description

    Market Researcher

    • Conducts studies to understand the target audience, market trends, competitors, and customer needs, enabling informed decision-making.
    • Key Responsibilities:
      • Develop a deep understanding of the target audience's behavior, preferences, and pain points.
      • Analyze market trends, competitor activity, and industry developments to inform business decisions.
      • Create data-driven recommendations to improve marketing strategies and product offerings.
    • Brand Manager
      • Develops and maintains the company's brand image by ensuring consistent messaging, visual identity, and customer perception.
      • Key Responsibilities:
        • Establish and maintain a strong brand voice and tone across all marketing channels.
        • Develop and implement brand guidelines to ensure consistency in visual identity and messaging.
        • Monitor and analyze customer feedback to identify areas for improvement and opportunities to enhance the brand image.
      • Social Media Manager
        • Manages the company's presence on social media platforms, interacting with customers, promoting products, and building a loyal community.
        • Key Responsibilities:
          • Develop and implement social media strategies to increase engagement and followers.
          • Create and curate high-quality content that resonates with the target audience.
          • Monitor and respond to customer inquiries and feedback in a timely and professional manner.
        • Product Marketer
          • Focuses on promoting specific products or services, including launches, promotions, and strategies to reach target customers.
          • Key Responsibilities:
            • Develop and execute go-to-market plans for new products or services.
            • Collaborate with cross-functional teams to create targeted marketing campaigns.
            • Analyze campaign performance and provide insights to inform future product development and marketing strategies.
          • Customer Relationship Manager (CRM)
            • Key Responsibilities:
              • Identify and prioritize customer needs and pain points to deliver tailored solutions.
              • Develop and implement CRM strategies to drive customer engagement and retention.
              • Monitor and analyze customer feedback to identify areas for improvement and opportunities to enhance the customer experience.
            • Marketing Analyst
              • Tracks, analyzes, and reports on marketing campaign performance to determine their success and suggest improvements.
              • Key Responsibilities:
                • Collect and analyze data from various marketing sources to evaluate campaign effectiveness.
                • Develop and maintain dashboards and reports to track key performance indicators (KPIs).
                • Provide data-driven insights and recommendations to inform marketing strategy and optimize campaign performance.
              • Public Relations Specialist
                • Manages the company's public image by handling press releases, media inquiries, and crisis communications.
                • Key Responsibilities:
                  • Develop and implement PR strategies to build and maintain a positive public image.
                  • Craft and distribute press releases to secure media coverage and maximize visibility.
                  • Respond promptly and professionally to media inquiries and crisis situations.
                • Sales Funnel Strategist
                  • Designs and optimizes the customer journey from awareness to purchase, ensuring seamless conversion at every stage.
                  • Key Responsibilities:
                    • Map and analyze the sales funnel to identify areas for improvement and opportunities to enhance the customer experience.
                    • Develop and implement strategies to improve conversion rates and reduce friction points in the sales process.
                    • Monitor and analyze customer feedback to identify areas for improvement and opportunities to enhance the sales funnel.
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