Marketing Executive - Lagos, Nigeria - Royal Master's School Trust

    Royal Master's School Trust
    Royal Master's School Trust Lagos, Nigeria

    2 weeks ago

    Default job background
    Full time
    Description

    Responsibilities:

    Develop and Implement Marketing Strategies:

  • Collaborate with the marketing team to create and execute comprehensive marketing plans.
  • Identify target audiences and tailor marketing campaigns accordingly.
  • Conduct market research to stay updated on industry trends and competition.


    Digital Marketing and Social Media Management:

  • Manage the school's online presence, including the website and social media platforms.
  • Create engaging content, including blog posts, social media updates, and email campaigns.
  • Monitor and analyze digital marketing performance metrics.


    Events and Promotions:

  • Organize and participate in promotional events, open days, and exhibitions.
  • Coordinate with various departments to ensure successful event execution.
  • Develop promotional materials and collateral to support marketing efforts.



    Collaboration and Relationship Building:

  • Build and maintain relationships with parents, alumni, and prospective students.
  • Liaise with internal stakeholders to gather information and insights for marketing initiatives.

    Content Creation and Branding:

  • Create compelling marketing materials, including brochures, flyers, and videos.
  • Ensure brand consistency across all marketing collateral and communications.

    Requirements:

  • Bachelor's degree in Marketing, Business, or a related field.
  • Proven experience in marketing, preferably in the education sector.
  • Strong understanding of digital marketing tools and platforms.
  • Excellent written and verbal communication skills.
  • Creative thinking and problem-solving abilities.
  • Ability to work independently and as part of a team.