Growth Marketing Supervisor - Lagos, Nigeria - Speedaf
Description
ABOUT THE COMPANY
Speedaf was established in 2019. We are a joint-venture company invested by Chinese leading express enterprises. Since founded, we continuously expand global network, develop and optimize products, improve customer experience, and introduce IT technologies and equipment to realize automatic operations.
Currently, we are building an intra-Africa and China-Africa service network to support air, sea and road transportation with the aim to be the leading diversified integrated logistics solution provider between China and Africa. By doing so, it will reduce end-to-end logistics costs between China and Africa while providing a stable and recognized logistics services to our customers.
Speedaf is localization-oriented, and we believe in creating both opportunities and possibilities of every region we operate in. We work with local teams and understand needs of customers. We offer a variety of products and value added service to cover different commercial or personal scenarios for our customers.
JOB SUMMARY
Qualifications Bachelor's degree in Marketing, Business Administration, or related field. Proven experience (4+ years) in marketing roles within the logistics, transportation, or supply chain industry. Strong understanding of marketing principles, strategies, and best practices, with a focus on digital marketing techniques. Excellent analytical skills with the ability to interpret data, generate insights, and make strategic recommendations. Demonstrated leadership abilities with experience managing teams and driving cross-functional collaboration. Exceptional communication and presentation skills, with the ability to articulate complex ideas clearly and persuasively. Proficiency in marketing automation tools, CRM systems, and analytics platforms. Creative thinking and problem-solving skills, with a results-oriented mindset and a focus on continuous improvement. Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously. Strong business acumen and understanding of the logistics industry, including key players, trends, and challenges.How to ApplyInterested and qualified candidates should send their CV to: the provided email address using the Job Title as the subject of the mail.
RESPONSIBILITIES
Develop and implement comprehensive marketing strategies to increase market share, revenue, and profitability at Speedaf Logistics Nigeria Limited. Conduct market research and analysis to identify industry trends, customer needs, and competitive landscape. Create compelling marketing campaigns, including digital advertising, social media, email marketing, and content creation, to effectively reach target audiences. Manage the company's brand image and ensure consistency across all marketing channels and communications. Collaborate with the sales team to develop marketing materials, presentations, and proposals to support business development efforts and client acquisition. Monitor and analyze marketing metrics and KPIs to measure the effectiveness of campaigns and initiatives, and make data-driven recommendations for optimization. Build and maintain relationships with key industry stakeholders, partners, and vendors to support marketing objectives and initiatives. Lead and mentor a team of marketing professionals, providing guidance, support, and professional development opportunities. Develop and manage marketing budgets, allocating resources effectively to maximize ROI and achieve business objectives.
REQUIRED SKILLS
Market research, intelligence, Brand management, Business development, Sales performance tracking and reporting, Sales strategy, Sales management, Marketing
REQUIRED EDUCATION
Bachelor's degree