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Ebute Ikorodu
Olawale Ojulari

Olawale Ojulari

Marketer
Ebute Ikorodu, Ikorodu

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About Olawale Ojulari:

 "Aspiring to secure a dynamic position in strategic sales and business development, I bring a demonstrated history of achieving revenue objectives, fostering pivotal alliances, and implementing cutting-edge sales methodologies. Committed to identifying and capitalizing on emerging business prospects, cultivating enduring client connections, and making substantial contributions to organizational triumph. Goal-centric and adaptable, with a commitment to surpassing benchmarks and delivering unparalleled value in rapidly evolving and competitive business landscapes." 

Experience

11, 2022 - PRESENT ARIZONA BROTHER LIMITED (A START-UP RETAIL BUSINESS)– IKORODU, LAGOS – IKORODU, LAGOS 

RETAIL ENTREPRENEUR (FOUNDER OF A BAKERY/PASTRY CAFE) 

▪ Founded and established ARIZONAL BRO. with the Nigeria Corporate Affair Commission, a dynamic and customer-centric retail venture specializing in everything pastry. 

▪ Developed and implemented effective merchandising strategies, resulting in a 65% increase in sales within the first year of operation. 

▪ Cultivated a loyal customer base through exceptional customer service, personalized shopping experiences, and community engagement initiatives. 

▪ Implemented cost-effective inventory management practices, optimizing stock levels, and minimizing losses due to overstock or obsolescence. 

▪ Led a team of dedicated staff, fostering a positive work culture, and achieving high levels of employee satisfaction and productivity. 

▪ Adapted to changing market trends by integrating an online sales platform, expanding the business’s reach, and enhancing overall profitability. 

▪ Established strong vendor relationships, negotiated favorable terms, and ensured a diverse and appealing product assortment. 

 

Core Competencies: 

  • • Retail Business Development 
  • • Staff Recruitment, Training, and Management Leadership 
  • • Customer-Relationship-Management 
  • • Strategic Planning and Execution 
  • • Financial Research and Trend Analysis 
  • • Merchandising and Inventory Management 
  • • Community Engagement and Brand Building 
  • • E-commerce Integration and Management 
  • • Regulatory Compliance and Operational Excellence 

 

04, 2022 -11, 2022 CARTER BIGGS LOGISTICS (OFFICIAL LOGISTICS PROVIDER TO THE LAGOS STATE COVID-19 PRIVATE LAB CONSORTIUM)– IKEJA, LAGOS – IKEJA, LAGOS 

SENIOR MARKETING GROWTH OFFICER, 

▪ I was responsible for leading the development and execution of comprehensive growth strategies aimed at expanding market presence and increasing revenue streams within the COVID-19 logistics sector. 

▪ To accomplish this goal, I led cross-functional teams to identify key growth opportunities and leverage organizational strengths. I collaborated closely with stakeholders, including the Lagos State Ministry of Health, Lagos State Biobank, Port Health, FAAN, and others to drive strategic partnerships and initiatives. 

▪ In addition, I analyzed market trends and the competitive landscape to inform strategic decision-making. I identified areas for innovation and differentiation to maintain a competitive edge in the market. Based on these insights, I developed and implemented targeted marketing campaigns to promote the company's services and COVID-19 testing facilities. These campaigns effectively reached and engaged with target audiences to drive customer acquisition and retention. 

▪ Another critical aspect of my role was establishing and nurturing relationships with key stakeholders, including government agencies, regulatory bodies, and industry partners. This enhanced the organization's credibility and influence within the sector. 

▪ To monitor and evaluate the performance of growth initiatives, I tracked key performance indicators and metrics. Based on these insights, I assessed effectiveness and optimized strategies for maximum impact. 

▪ In addition, I provided strategic guidance and mentorship to junior team members, fostering a culture of innovation, collaboration, and continuous improvement to drive long-term growth and success. 

▪ Throughout my tenure, I consistently exceeded growth targets and contributed to the organization's leadership position in the COVID-19 logistics industry. My commitment to excellence and results-driven leadership demonstrated my expertise in the field and my ability to drive success. 

 

08, 2021 – 04, 2022 CARTER BIGGS LOGISTICS (OFFICIAL LOGISTICS PROVIDER TO THE LAGOS STATE COVID-19 PRIVATE LAB CONSORTIUM)– IKEJA, LAGOS 

PROTOCOL OFFICER FOR PASSENGERS FROM REDLIST COUNTRIES/MARKETING GROWTH OFFICER, 

 

  • • Managed executive schedules, appointments, and travel arrangements to ensure smooth team coordination while driving marketing growth initiatives to expand the company's market presence. 

 

  • • Collaborated closely with key stakeholders like the Lagos State Ministry of Health, Lagos State Biobank, Port Health, FAAN, and others to foster strategic partnerships within the COVID-19 project in Lagos State. I identified opportunities for marketing collaboration and growth. 
  • • Coordinated with various departments to optimize airport operations by working closely with Lagos State Port Health Authority, Lagos State Airport Immigration Service, Customs, and Aviation Security Agency AVSEC. I also integrated marketing efforts to enhance brand visibility and customer engagement. 
  • • Facilitated payments for COVID-19 tests on arrival and directed passengers to appropriate labs, contributing significantly to the success of the Lagos State COVID-19 project for arriving passengers. At the same time, I promoted the company's services through targeted marketing campaigns. 
  • • Prioritized regulatory compliance and actively promoted the company's image by aligning actions with strategic sales and business development objectives. I ensured that marketing efforts adhered to industry regulations and standards. 
  • • Demonstrated a results-driven approach and strategic thinking to meet business development goals while ensuring the successful operation of the Lagos State COVID-19 project. I balanced protocol duties with marketing initiatives to drive growth and success. 
  • • Strived consistently to provide a satisfactory experience for passengers by fostering positive relationships with all necessary agencies and parastatals involved in the project. I also leveraged customer interactions to identify opportunities for marketing collaboration and expansion. 
  • • Demonstrated full commitment to the collective effort to combat the spread of COVID-19, positively impacting Lagos State and the Lagos State Port Health Authority. I showcased a strategic sales and business development mindset alongside protocol duties. 

 

01, 2021 - 08, 2021 CARTER BIGGS LOGISTICS (OFFICIAL LOGISTICS PROVIDER TO THE LAGOS STATE COVID-19 PRIVATE LAB CONSORTIUM) 

MARKETING GROWTH OFFICER 

▪ Developed and executed strategic marketing initiatives to drive growth and expansion within the COVID-19 logistics sector, leveraging insights from customer interactions and industry dynamics. 

 

 

▪ Cultivated strategic partnerships with key stakeholders including the Lagos State Ministry of Health, Lagos State Biobank, Port Health, FAAN, and others to enhance the organization's market presence and facilitate business development opportunities. 

▪ Utilized customer feedback and market analysis to identify emerging trends and opportunities, shaping marketing strategies to maximize the company's competitive advantage. 

▪ Collaborated cross-functionally to align marketing efforts with operational objectives, ensuring seamless integration of marketing initiatives into overall business strategy. 

▪ Led marketing campaigns targeting arriving passengers, effectively promoting the company's services and COVID-19 testing facilities to drive customer acquisition and retention. 

▪ Championed brand visibility and reputation management efforts, ensuring consistent messaging and positioning across all marketing channels. 

▪ Monitored and evaluated marketing performance metrics to assess campaign effectiveness and inform strategic decision-making, driving continuous improvement and optimization of marketing efforts. 

▪ Demonstrated a commitment to driving business growth and success through innovative marketing strategies and customer-centric approaches, contributing to the organization's leadership in the COVID-19 logistics sector. 

 

04, 2019 – 03, 2020. PAGE FINANCIAL – IKEJA, LAGOS 

BUSINESS/CREDIT ANALYST 

▪ Conduct in-depth credit analyses to ensure accurate risk assessment for borrowers. 

▪ Evaluate sales performance to provide insights for sales strategy enhancement. 

▪ Collaborated with teams to optimize loan application processes and improve customer experiences. 

▪ Utilized risk analysis to make informed lending decisions based on the risk and liability of the loan application. 

▪ Teamed up with organizations to provide credible advisory and support services to enable them to attain market advantage. 

 

08, 2018 – 11, 2019 UNION BANK OF NIGERIA – OBALENDE, LAGOS 

LOAN SALES AGENT 

▪ Evaluated borrowers’ financial status and property values for informed lending decisions. 

▪ Contributed to maintaining a healthy loan portfolio through efficient collaboration. 

Education

03.2011 – 09.2015 ESPAM FORMATION UNIVERSITY 

Benin Republic. 

Bachelor of Science – International Relations 

▪ Second Class Upper Division Hons. 

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