Olakunle Basorun

Entrepreneur in Residence

Hapoti Furniture Limited, Lagos 

• Sourced initial funding of 500,000 Naira to get business up and running while planning initial structure and making strategic first hires.
• Worked on business plan, mission statement, and vision along side my team.
• Introduced new methods, practices, and systems to reduce turnaround time from one month for standard settees to 2 weeks while in some rear cases 3 days.
• Negotiated supplier contracts to secure competitive pricing for materials and services.
• Identified target customer personas through in-depth research and implemented tactical marketing strategies to reach them.

Entrepreneur in House

Tripican Limited, Lagos 

• Devised processes to boost long-term business success and increase profit levels.
• Determined areas in need of improvement and devised targeted corrective actions for each concern to maintain optimal business operations.
• Mapped income generating strategies to grow revenue.
• Built business to 2600 customers by implementing effective marketing and customer engagement plans.
• Generated additional revenue streams through constructive partner and client relationships.
• Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization.

Co-Founder

Eventvisa, Lagos 

• Conducted target market research to scope out industry competition and identify advantageous trends.
• Networked with other businesses and customers to increase sales opportunities and contacts.
• Developed marketing materials and campaigns to boost brand awareness and customer engagement.
• Recruited, interviewed and hired new staff members and developed training materials for employees.
• Introduced new methods, practices, and systems to help live/audience based tv shows attract better studio audiences
• Significantly helped tv shows populate their recording studios by average of 100 audiences per recording.
• Increased company revenue per show from 50,000 Naira to 120,000 naira within 0ne year.

Certifications

Education